New Partnership
Industry-leading sports betting brand Parimatch has been officially announced as the new sports betting partner for Premier League club Nottingham Forest.
The deal will run through the 24/25 Premier League Season.
A Thrilling Season
Former European Champions Nottingham Forest have had a mixed start to their Premier League campaign. Nuno Espirito Santo’s team have won one and drawn two in their opening three, with their most recent game ending in a 1-1 draw with Wolves at the County Ground.
Parimatch has expressed great excitement about the partnership and the coming season. In a press release, the company said, “We are delighted to start this new partnership with Nottingham Forest for the upcoming Premier League season. It’s going to be a thrilling season for Nottingham Forest as the club continues to reestablish itself in the top flight of English Football.”
The season is the third consecutive year that Nottingham Forest will compete in the Premier League following their promotion through the Championship play-off final in 2022.
A Warm Welcome
Paul Bell, COO at Nottingham Forest extended a warm welcome to Parimatch. In a statement, Bell said “We are delighted to welcome Parimatch as an official partner of Nottingham Forest Football Club. We look forward to working with them through the 2024/25 season and welcoming them to the Forest family.”
Nottingham Forest is not the only club in the East Midlands that Parimatch works with. The club recently extended its sponsorship deal with Forest’s near-rivals and recently promoted Leicester City. Leicester and Parimatch have been working together since the 2020/21 season, with this being their fifth successive year as collaborators.
