Rebrand
Leading expert in online casino marketing, Prime Gaming, has officially rebranded as Kinetic Digital. This exciting transformation introduces a new logo and design, but most importantly, a brand-new website. The launch of the new Kinetic Digital website better symbolizes the company’s core values and its evolution over more than twenty years.
The Greek word “Kineticos” was the main inspiration for Kinetic Digital, as it represents dynamic forces and constant motion. This rebranding aligns perfectly with the company’s commitment to innovation, continuous growth, and team spirit.
Multi-brand Marketing Expert
Over the decades of experience Prime Gaming has developed a specialty in overseeing multi-brand strategies in regulated markets such as the UK, Spain, and Canada-Ontario. Now, as Kinetic Digital, the company is poised to tackle new challenges and achieve even greater goals. It continues to focus on player acquisition, Search Engine Marketing (SEM), data attribution, and unique retention strategies.
The affiliate program, Prime Partners, will continue to use its current name and branding while continuing to represent well-known brands, including Genting Casino, Slingo, Spin Genie, Mega Casino, and Lord Ping.
CEO Statement
As Rachel Regev, the CEO of Kinetic Digital, states: “Our motivation at Kinetic Digital is rooted in daring endeavors, continuously challenging ourselves, and fostering a collaborative environment. We emphasize growth, progression, and working together, celebrating the journey as much as the milestones.”
“The online gaming space has changed dramatically since we launched in 2003, and it was time to embrace that change. ‘Kinetic’ embodies movement and the new energy it generates.”
Find out more about Kinetic Digital Here.
